Social media sites are increasing their importance in business across the world wide. Many Growing companies are using social media as a novel tool to remain in competition. With the advent of excessive mobile Internet usage, enterprises find social networks as a vital chain to connect to its end consumers. Numbers of organizations are considering social media as a source of customer reviews on new as well as current goods and services.
• Facebook: Despite the fact that Facebook is directly not focused on businesses, it is one of the largest global social websites. Featuring an extensive user base, Facebook emerges as a top choice for enterprises. Businesses utilize Facebook to regularly interact with its customers and as well as other individuals who are curious about the company.
• Twitter: Again, not really intended for businesses, but Twitter is too important to be missed by any organization. Companies are increasingly hooking to site for providing general customer or technical support.
• Google+: A new social network platform, Google+ is poised to emerge as one of the largest social media platforms. Google+ plans to differentiate from its leading competitor Facebook, by offering easier groups management.
• LinkedIn: Particularly meant for business professionals, LinkedIn remains a distinguished platform for companies searching for new employees, contractors, investors and partners. The platform is ideally suitable for any corporation engaged in B2B products or services.
• YouTube: A video hosting website, YouTube provides companies an innovative tool to offer multimedia informative content, such as new product demonstration. The website is also an innovative way to broadcast advertisements.
• Flickr: A photo hosting website, Flickr enables businesses to upload product pictures, property pictures, event images etc.
• StartupNation: Ideally suitable for startup companies, the platform enables connection with other entrepreneurs. The site offers many other services such as, podcasts, articles, forums and seminars.
• PartnerUp: Almost similar to the previous social network, PartnerUp is a social network for businesses searching for new partners. The site predominantly focuses on small and mid-sized enterprises.
• Klout: Although Klout mainly focuses on measuring social influence online, it also features direct social networking functions. A Klout member can measure the wide reach of its social marketing campaigns along with its impact over social community.
• Amazon's Mechanical Turk: A crowd-sourcing social platform, Amazon's Mechanical Turk includes wide range of business social networks that offer services to a particular business segment. Amazon charges 10% commission on every transaction.
Conclusion:In April 2012, Google has launched Penguin update which has changed the technique of optimizing web sites and increasing their rankings on search engines. Link building Technique is no more sufficient to rank well in different search engines. You must have quality content and be active on social media marketing so as to get more traffic.
Wednesday 5 September 2012
Wednesday 29 August 2012
Out With the Old, In With the App
Do you fancy mobile apps? If YES then you are just one of the millions and millions …
Mobile apps today are what that which make our life a bit easier to lead.
Why mobile apps are used?
Well, who would not like to get installed some apps that can let life go advanced.
Reasons:
There are a plenty of reasons why Iphone users use the Iphone apps.
You want to know how the weather is in your city or any city across the globe - Use a weather app in your hand set
You are travelling and you are lost so you are looking for someone who can show you the way - Use "My Companion" or "My Fellow Traveler-" An app that can show you the way to your destination.
You want to know the identity of the caller who calls you - Use "Caller ID App" in your mobile
Get your voice more polished or neutralized for your listeners - Use "Voice Clarity App" in your hand-set.
You are at the party, you wanted not to come but still you are there sitting in a corner bored - Get Game Apps installed in your mobile and kill the boredom.
The biggest challenge for the mobile app development companies:
Now, Iphone users have become so very obsessed with the apps. Iphone users, from time to time, want newer apps that can be of immense benefit for them. Taking into account the same notion, many of the Iphone apps development companies' research out what is not present or what can be introduced into the market for the users across the globe. They, assign projects to their researchers who carry out a thorough research and come up with something very innovative and very beneficial for the users. Iphone app designers endeavor to give the best possible design for the ideas and the developers incorporate the best quality functions to make it look uniquely different.
Why Mobile Application Design is important?
Design + functionality + user friendliness = Perfect Mobile App
Many of the designers, owing to less knowledge of the app designs, do not fully give the best design for a particular app. This same problem even aggravates, when the authorities focus not more on only on the design rather than…... Sometimes, companies come up with newer apps which have perfect design but when you put to use one of such apps then the percentage of the actual performance or the work of the app will come to naught.
So, always just trust mobile app designers & the developers who are adept in designing and developing an app that which speak for its own self.
Wednesday 1 August 2012
How to Create a Group for Your Local Business on Facebook
Facebook offers local businesses many different tools and features that can help them effectively market their businesses. The good thing about these features is that they are currently free, which means it is the best time to take advantage of them in your social networking.
One of the most useful tools available to help businesses build a loyal following is the Facebook “group” feature. Facebook groups are not entirely different from Facebook pages; the only difference is that the group revolves around a particular group of people rather than a brand.
Below are simple steps you can take to create a Facebook group:
1. Sign in to your account and click on the link labeled “Groups” on the left side of the home page.
2. The top bar menu will appear and you should click on “create a new group.”
3. A form will open with fields that you will need to fill. Some of them are mandatory while some are optional. Some of the fields you will need to fill include but not limited to group name, description, is your group public or private, picture upload and many others. To create a group that will not leave any questions, it is important that you fill all the provided fields.
4. After you have successfully created the group, you can now take your time to invite people to the group. You can promote the group through other social networks outside of Facebook, such as inside your business establishment, blogs and other effective social media sites.
It is important to start by inviting people who know you as this will prevent any spamming reports or blocking. Another important thing is to keep your group as active as possible. Active groups are more popular and are more likely to give you results.
Do not overlook the power of Facebook groups in your social networking strategies, as they have proven to be very effective in generating more exposure for small businesses.
One of the most useful tools available to help businesses build a loyal following is the Facebook “group” feature. Facebook groups are not entirely different from Facebook pages; the only difference is that the group revolves around a particular group of people rather than a brand.
Below are simple steps you can take to create a Facebook group:
1. Sign in to your account and click on the link labeled “Groups” on the left side of the home page.
2. The top bar menu will appear and you should click on “create a new group.”
3. A form will open with fields that you will need to fill. Some of them are mandatory while some are optional. Some of the fields you will need to fill include but not limited to group name, description, is your group public or private, picture upload and many others. To create a group that will not leave any questions, it is important that you fill all the provided fields.
4. After you have successfully created the group, you can now take your time to invite people to the group. You can promote the group through other social networks outside of Facebook, such as inside your business establishment, blogs and other effective social media sites.
It is important to start by inviting people who know you as this will prevent any spamming reports or blocking. Another important thing is to keep your group as active as possible. Active groups are more popular and are more likely to give you results.
Do not overlook the power of Facebook groups in your social networking strategies, as they have proven to be very effective in generating more exposure for small businesses.
Wednesday 25 July 2012
How to Be Proactive When Building Online Reviews
Online reviews are a crucial part of any business because they act as a window that shows the public “how good” your business really is.
This means you have to be pay close attention to what is being said about your business from social networks because this will directly impact the number of consumers who will actually choose to do business with you.
If you have several positive reviews posted from satisfied customers, other people will want to experience those benefits for themselves. In fact, the more reviews you have, the better.
As a result, your sales will increase. So it is crucial that you set up, claim, and verify all of your local directory listings to open up social networks for your customers to leave reviews.
This includes Google+ Local, CitySearch, YellowPages, InsiderPages, Yelp, SuperPages, MerchantCircle; among many others.
Once you set up these listings, more people will be able to:
Find your business
Leave reviews for your business
See what others have to say about your business
You may be wondering “how” you should go about getting reviews from your customers… Simply ask them to go online and let others know what they think about your products or services. This should not be a daunting task and many would be happy to do so.
You can effectively ask for reviews through word of mouth, on your receipts, on your website, on your social media sites, and any other feasible method.
While your focus will be placed on getting positive reviews, keep in mind that some of your unhappy customers will also post their opinions about your products or services online; and that’s OK. A few bad online reviews are to be expected, but when they exceed the number of positive reviews, your reputation is at stake.
So it is critical that you stay up-to-date about what is being said about your business online. This way, you will have a chance to respond to any negativity, which will show people that you actually care about your customers.
Following just these few simple tips and the advantages of social networking will help protect your brand, generate fresh leads, and build loyal customers online.
This means you have to be pay close attention to what is being said about your business from social networks because this will directly impact the number of consumers who will actually choose to do business with you.
If you have several positive reviews posted from satisfied customers, other people will want to experience those benefits for themselves. In fact, the more reviews you have, the better.
As a result, your sales will increase. So it is crucial that you set up, claim, and verify all of your local directory listings to open up social networks for your customers to leave reviews.
This includes Google+ Local, CitySearch, YellowPages, InsiderPages, Yelp, SuperPages, MerchantCircle; among many others.
Once you set up these listings, more people will be able to:
Find your business
Leave reviews for your business
See what others have to say about your business
You may be wondering “how” you should go about getting reviews from your customers… Simply ask them to go online and let others know what they think about your products or services. This should not be a daunting task and many would be happy to do so.
You can effectively ask for reviews through word of mouth, on your receipts, on your website, on your social media sites, and any other feasible method.
While your focus will be placed on getting positive reviews, keep in mind that some of your unhappy customers will also post their opinions about your products or services online; and that’s OK. A few bad online reviews are to be expected, but when they exceed the number of positive reviews, your reputation is at stake.
So it is critical that you stay up-to-date about what is being said about your business online. This way, you will have a chance to respond to any negativity, which will show people that you actually care about your customers.
Following just these few simple tips and the advantages of social networking will help protect your brand, generate fresh leads, and build loyal customers online.
Thursday 5 July 2012
No More Google Places? – How Google+ Local Can Take Your Business To The Next Level
Google has recently made the move to take away Google Places and replace it with Google+ Local. Is this another reason why you need to take your social media seriously? What does this mean for the local business owner? Let us take a closer look at the all-new Google+ Local.
With the advent of the internet, the shopping habits of consumers have likewise changed. People now search for information online to help with their shopping decisions. With around a third of all adults in the UK owning smart phones this enables people to search even while on the go. If you are a local business, now is the right time to boost your own online presence.
It is clearly smart to have a page where you can feature your products and services. Aside from websites, Google is specifically acknowledging the power of local businesses. In fact, the search engine giant created its local business search engine, commonly known as the Google Places, specifically for this purpose. With the growing trend of small businesses promoting online, Google Places is also growing in popularity. But wait! There is no more Google Places, it now Google+ Local.
The main difference between Google Places and Google+ Local is very apparent. Google Places was static with business information, star ratings, and customer reviews. On the other hand, Google+ Local is more dynamic. You can add an interactive virtual tour and pictures to make your page more visually appealing and convincing for your clients.
There are a few exciting changes too. There will be no more star ratings. With the recent acquisition of Zagat, the reviews will be based on a 30-point scale. Moreover, a client needs to be a Google+ user for them to leave reviews. From now on, there will be no more fake reviews because the identities of reviewers will be displayed through Google+.
For those businesses with Google Places already, the search engine had already transferred your page to the new format. There is one problem though. You might need a few tweaks and adjustments to update your page and make it look right. Since you can post photos, videos, and updates, adding a virtual tour will make you stand out from your competitors and impress your customers.
With a virtual tour, your customers can interact with business to a whole new level. Isn’t that powerful?
To take advantage of all these changes in Google right now, it is time to establish your own Google+ Local page. It is crucial to have your page optimized and updated to obtain high rankings. Click here to claim your business for free.
I am also a Google Trusted Photographer. This means I meet Google’s quality standards and can create a professional virtual tour of your business, which can be added to your Google+ Local listing and your own website.
Hiring experts in Google+ Local is a great investment. Remember that this page will be listed in Google search, Maps, and Local search.
Being on the first page of Google can dramatically take your business to the next level.
Without a doubt, your Google+ Local page is a major platform to capture new customers every day.
Don't forget to claim your 4 free ebooks in the sidebar.
With the advent of the internet, the shopping habits of consumers have likewise changed. People now search for information online to help with their shopping decisions. With around a third of all adults in the UK owning smart phones this enables people to search even while on the go. If you are a local business, now is the right time to boost your own online presence.
It is clearly smart to have a page where you can feature your products and services. Aside from websites, Google is specifically acknowledging the power of local businesses. In fact, the search engine giant created its local business search engine, commonly known as the Google Places, specifically for this purpose. With the growing trend of small businesses promoting online, Google Places is also growing in popularity. But wait! There is no more Google Places, it now Google+ Local.
The main difference between Google Places and Google+ Local is very apparent. Google Places was static with business information, star ratings, and customer reviews. On the other hand, Google+ Local is more dynamic. You can add an interactive virtual tour and pictures to make your page more visually appealing and convincing for your clients.
There are a few exciting changes too. There will be no more star ratings. With the recent acquisition of Zagat, the reviews will be based on a 30-point scale. Moreover, a client needs to be a Google+ user for them to leave reviews. From now on, there will be no more fake reviews because the identities of reviewers will be displayed through Google+.
For those businesses with Google Places already, the search engine had already transferred your page to the new format. There is one problem though. You might need a few tweaks and adjustments to update your page and make it look right. Since you can post photos, videos, and updates, adding a virtual tour will make you stand out from your competitors and impress your customers.
With a virtual tour, your customers can interact with business to a whole new level. Isn’t that powerful?
To take advantage of all these changes in Google right now, it is time to establish your own Google+ Local page. It is crucial to have your page optimized and updated to obtain high rankings. Click here to claim your business for free.
I am also a Google Trusted Photographer. This means I meet Google’s quality standards and can create a professional virtual tour of your business, which can be added to your Google+ Local listing and your own website.
Hiring experts in Google+ Local is a great investment. Remember that this page will be listed in Google search, Maps, and Local search.
Being on the first page of Google can dramatically take your business to the next level.
Without a doubt, your Google+ Local page is a major platform to capture new customers every day.
Don't forget to claim your 4 free ebooks in the sidebar.
Monday 2 July 2012
Wednesday 27 June 2012
Receive Top Level With Social Media + Social Networking = New SEO Google Momentum?
Facebook is among the elite social networks or social media sites YouTube, Twitter, Google Buzz, Friendster, LinkedIn, Foursquare, Digg, Flixster, tasty and have a million registered users. But what the site has to do with search engine ranking, SEO and online visibility?
The importance of social networking sites can not be overlooked, or just leave your competitors wrangle with. It was recently announced that Facebook for registered users has grown rapidly and now more than ½ billion.! Information Week last September shocked many people when he revealed that Americans spent 685,000 hours or 41.1 million minutes on Facebook in August, compared with 39.8 million. Minutes spent on Google, according to comScore Yahoo ranked third place with 37.7 million. Minutes "With the combined global strength of the North 2 billion social networking site users. Ignoring Social Media Today is a big mistake that all companies try to create a successful campaign towards the online presence, SEO and Online Exposure should not exceed at any cost to avoid.
FusionCharts.
Defining social media, social networking and social marketing
Wikipedia describes social media as the media of social interaction, using highly accessible and scalable publishing techniques. Are you too many are still wondering what is social media site, and why you should attend? I stand before you to assure you that you are not alone. To help explain this relatively new phenomenon in Social Networking / Media site is a site that goes beyond just providing information, it is a Web site or Internet site that contains the user interface. Interaction rate can be as simple as rating something to fill the poll or vote. Successful social networking sites tend to be more complex and multilayered. For example, examination of the very successful Facebook, Facebook users to perform multiple tasks, often within the same login session. Facebook users often recommend something to someone with similar interests, posting links, pictures and videos and enjoy fixing their "voice", including Facebook followers.
Sites that are primarily information portals such as Wikipedia, to serve their customers primarily in a single layer, such as how to answer the question. Although the news site such as The New York Times offers its customers until now, national and international news. It was easy to see that ratcheting "social" aspect of the site and providing a level of interoperability is essential to maintain consumer interest. Less successful (social) websites often offer only a single layer or an primitive "socialness, but what really determines the success exception of Social Media and (or) network of sites is also running in different layers of social interaction in the inclusion of its users. This interaction and the social nature of these sites is what keeps the customers returning again and again.
Internet marketing and SEO campaign is essential to success, but social media has a strong future of Central Play!
Until recently, the Google way to get the best techniques and strategies used by SEO companies. A successful SEO campaign meant adjusting the optimization tactics and techniques, based on what could be slaughtered or constructs of the Google algorithm is tested in conjunction with other SEO techniques. Website SEO campaign traditionally consists of two separate but equally important components, site optimization, the daily off-site optimization.
Optimizing your site often, a new topical and optimized website content, ensuring the proper key, and use keyword density, linking other relevant pages within the site and linking out to sound authoritative and highly rated external sites. External or off site SEO capacity of networking (back links) site of origin from other authoritative high Google page rank of sites, blogs, press releases and more.
Although these two standardized elements of SEO campaign can not be reduced in importance, but the impact of online and SEO, Social Media and Social Networking one-third (new) The importance of the inclusion of the component can not be overlooked. To confirm the Social Media push to add a value, just look at the mainstream media such as TV, magazines, etc. Television advertisements constantly pointed references to Facebook, Twitter, and magazine ads tout Follow us on Twitter or visit our Facebook page " clearly the third component of the Internet impact, because the level of not only become mainstream, but is quickly becoming an important marketing tool.
It seems clear that the roll, it is important that social media and social networking sites taking a mandated approach to the three components of SEO. What is apparent is the extent of participation and level of participation, as well as how to properly use and take advantage of social media and social networks.
Today, social media remains a mystery to most businesses and organizations that are ideal strategy and level of participation in general is scheduled in and knowledge of, and even sometimes some even C-level management understanding. When the organization has left scratching their collective heads, while maintaining an experienced, well-working social media optimization, SEO company can tender an important advantage of the need to triumph over their respective competition. 80's and 90's it was understood that many companies have a higher PR firm. Today, new media or SEO Internet Marketing Company is quickly becoming the de facto standard to reach the masses quickly pay for it in a positive return on investment (ROI).
Back to the future installments of old windows in our series of articles highlighting the SMO / SEO and the importance of social networks. Other article topics include:
First How to leverage social media.
Second What needs to be budgeted toward the CMO / SEO takes time and money?
Third How do I save the best CMO / SEO company for your money.
4th What kind of content and materials should be posting?
5th How to write methodology. Meet your business needs and vertical slot to get from social media and social networks.
These sources provide detailed lists of today's social media and social networking sites.
* Wikipedia. This is a list of major active social networking sites, dating sites and do not.
* SocialMediaWebsites.com. Full of social media and social networking sites.
* Traffikd.com. Updated frequently and breaks down the social media site type, ie food, consumer, fashion, etc.
* InsideCRM.com. 50 social sites to the needs of every business presence.
About the Author
NYC SEO provides attention to clients and deliver measurable success through Online Business Marketing, when providing search engine optimization services.
The importance of social networking sites can not be overlooked, or just leave your competitors wrangle with. It was recently announced that Facebook for registered users has grown rapidly and now more than ½ billion.! Information Week last September shocked many people when he revealed that Americans spent 685,000 hours or 41.1 million minutes on Facebook in August, compared with 39.8 million. Minutes spent on Google, according to comScore Yahoo ranked third place with 37.7 million. Minutes "With the combined global strength of the North 2 billion social networking site users. Ignoring Social Media Today is a big mistake that all companies try to create a successful campaign towards the online presence, SEO and Online Exposure should not exceed at any cost to avoid.
FusionCharts.
Defining social media, social networking and social marketing
Wikipedia describes social media as the media of social interaction, using highly accessible and scalable publishing techniques. Are you too many are still wondering what is social media site, and why you should attend? I stand before you to assure you that you are not alone. To help explain this relatively new phenomenon in Social Networking / Media site is a site that goes beyond just providing information, it is a Web site or Internet site that contains the user interface. Interaction rate can be as simple as rating something to fill the poll or vote. Successful social networking sites tend to be more complex and multilayered. For example, examination of the very successful Facebook, Facebook users to perform multiple tasks, often within the same login session. Facebook users often recommend something to someone with similar interests, posting links, pictures and videos and enjoy fixing their "voice", including Facebook followers.
Sites that are primarily information portals such as Wikipedia, to serve their customers primarily in a single layer, such as how to answer the question. Although the news site such as The New York Times offers its customers until now, national and international news. It was easy to see that ratcheting "social" aspect of the site and providing a level of interoperability is essential to maintain consumer interest. Less successful (social) websites often offer only a single layer or an primitive "socialness, but what really determines the success exception of Social Media and (or) network of sites is also running in different layers of social interaction in the inclusion of its users. This interaction and the social nature of these sites is what keeps the customers returning again and again.
Internet marketing and SEO campaign is essential to success, but social media has a strong future of Central Play!
Until recently, the Google way to get the best techniques and strategies used by SEO companies. A successful SEO campaign meant adjusting the optimization tactics and techniques, based on what could be slaughtered or constructs of the Google algorithm is tested in conjunction with other SEO techniques. Website SEO campaign traditionally consists of two separate but equally important components, site optimization, the daily off-site optimization.
Optimizing your site often, a new topical and optimized website content, ensuring the proper key, and use keyword density, linking other relevant pages within the site and linking out to sound authoritative and highly rated external sites. External or off site SEO capacity of networking (back links) site of origin from other authoritative high Google page rank of sites, blogs, press releases and more.
Although these two standardized elements of SEO campaign can not be reduced in importance, but the impact of online and SEO, Social Media and Social Networking one-third (new) The importance of the inclusion of the component can not be overlooked. To confirm the Social Media push to add a value, just look at the mainstream media such as TV, magazines, etc. Television advertisements constantly pointed references to Facebook, Twitter, and magazine ads tout Follow us on Twitter or visit our Facebook page " clearly the third component of the Internet impact, because the level of not only become mainstream, but is quickly becoming an important marketing tool.
It seems clear that the roll, it is important that social media and social networking sites taking a mandated approach to the three components of SEO. What is apparent is the extent of participation and level of participation, as well as how to properly use and take advantage of social media and social networks.
Today, social media remains a mystery to most businesses and organizations that are ideal strategy and level of participation in general is scheduled in and knowledge of, and even sometimes some even C-level management understanding. When the organization has left scratching their collective heads, while maintaining an experienced, well-working social media optimization, SEO company can tender an important advantage of the need to triumph over their respective competition. 80's and 90's it was understood that many companies have a higher PR firm. Today, new media or SEO Internet Marketing Company is quickly becoming the de facto standard to reach the masses quickly pay for it in a positive return on investment (ROI).
Back to the future installments of old windows in our series of articles highlighting the SMO / SEO and the importance of social networks. Other article topics include:
First How to leverage social media.
Second What needs to be budgeted toward the CMO / SEO takes time and money?
Third How do I save the best CMO / SEO company for your money.
4th What kind of content and materials should be posting?
5th How to write methodology. Meet your business needs and vertical slot to get from social media and social networks.
These sources provide detailed lists of today's social media and social networking sites.
* Wikipedia. This is a list of major active social networking sites, dating sites and do not.
* SocialMediaWebsites.com. Full of social media and social networking sites.
* Traffikd.com. Updated frequently and breaks down the social media site type, ie food, consumer, fashion, etc.
* InsideCRM.com. 50 social sites to the needs of every business presence.
About the Author
NYC SEO provides attention to clients and deliver measurable success through Online Business Marketing, when providing search engine optimization services.
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